If you are looking for an early indicator of what the Chop Shop would eventually become… this is the one. I (Thomas Romer) had long been a fan of space exploration and once I decided to create a third iteration of the Chopping Block website, it was a personal ambition to base the theme on Apollo-era NASA.
This would be the last “identity” I would do for some time as Robert Reed would design the Boy Scouts themed site next. It would be a few years before I took on the task again using Flash to reconstruct the whole site, which would become the Orange Farmers site. Best known for its theme, “Oranges and Graphic Design” by They Might Be Giants.
23 years later, I brought the design back to life for The Planetary Society’s PlanetFest ‘21.